Offers

The Red Tower is Pärnu’s oldest remaining building which also housed the town’s prison 600 years ago. A small tower with thick walls, the exciting museum within introduces stories from New Pärnu of theMiddle Ages. The panoramic cinema in the attic takes visitors on a colourful journey through 15, 000 years - from the Ice Age to modern times in 15 minutes.

Location: Punane torn, Hommiku 11, Pärnu (15-minute walk from the conference location) 

Open: WED-SUN 10.00-18.00 

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The lovely yellow wooden house and enchanting garden of Koidula Museum carry the spirit of a people`s awakening - right here is where Estonian journalism and the nation’s cultural consciousness wasborn. The house was a country school, the editorial office of Perno Postimees and home to J. V. Jannsen’s family, who was one of Estonia’s founding literary and cultural figures. Here is whereschoolmaster Jannsen’s eldest daughter became the beloved poetess Lydia Koidula.

Location: Koidula Muuseum, J.V. Jannseni 37, Pärnu (30-minute walk from the conference location) 

Open: WED-SAT 10.00-18.00  

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Pernova Nature House is a grass-roofed round house with a unique architecture, which includes a dome cinema, a permanent exhibition area with various local species of animals, birds and plants, a film and sound cave, a winter garden and interesting thematic displays. Temporary exhibitions help to understand the balance and imbalance between animals and humans, how human activity affects theclimate, and how we can take steps to protect nature both globally and locally. You are welcome to discover the secrets of nature and the universe!

Location: Pernova Loodusmaja, A.H. Tammsaare 57, Pärnu (30-minute walk from the conference location) 

Open: MON-FRI 10.00-19.00, SAT 10.00-16.00 

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When visiting the Museum of New Art in Pärnu, you can always be sure that you will find some exciting and positively surprising art exhibition there. The museum organizes exhibitions all year round and you can see works by both domestic and foreign authors, classics and contemporary artists. The most well-known series of exhibitions is the international nude exhibition "Man and Woman" held everysummer.
 
Currently open exhibitions: 

• BEAUTIFUL TIME – TAPESTRIES BY ESTONIAN AUTHORS. The exhibition presents a cross-section of Estonian authors’ tapestry works, offering an opportunity for new discoveries and meetings with familiar artists. The works were created in different centuries, the changing preferences of past decades can be sensed in the figurative language, but the themes are often timeless.

• 13th recycling exhibition GIVE A NEW LIFE . We invite you to see the exhibition, where the works created by the artists have unlimited imagination and recycled materials have been used for each work. The 2025 exhibition features works createdfrom fire extinguishers, old instruments, plastic, spinning wheels, read newspapers, cutlery, broken glass and much more. The aim of the exhibition is to revive sustainable material circulation. There is a particular focus on reuse, repair and recycling of objects. Not every object has to fulfill the same function as before.

Location: Uue Kunsti Muuseum, Rüütli 40a, Pärnu (15-minute walk from the conference location)  

Open: WED-SUN 11.00-18.00 

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Back in the day, while working at a clothing store in Pärnu’s Old Town, Tiina and Elve learned what the local women wanted to wear. Over time, one thing became clear – stylish and unique dresses never go out of fashion!

This realization sparked an idea: to open their very own shop, originally envisioned as a small boutique specializing in dresses. Although neither of the women had prior education in entrepreneurship or business management, this didn’t stand in their way. Together, they embarked on an adventurous journey, and since early spring 2017, their vision has come to life – the Estonian fashion shop Siluett in the idyllic Pärnu Old Town, on the historic Rüütli Street. From the very beginning, Siluett has proudly showcased only Estonian design in Pärnu.

Today, the store’s selection has naturally expanded – dresses are complemented by jewelry from dozens of different jewelry artists. The collection includes all kinds of clothing, from sweaters to coats, as well as various gifts and accessories. Bags, shoes, wellness shots, puzzles… Something for both men and women!

Beyond trends, Estonian design stands for timeless elegance and lasting quality. Visit us 9–14 February 2026 and receive a 10% discount with your ETC meeting name badge.

See you at Siluett, in the heart of Pärnu!

Location: Rüütli 28, Pärnu, 80011 Pärnu maakond

Open: MON-FRI 12.00-16.00, SAT 10.00-16.00 

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It all started with one T-shirt and one very big message. When our second child Nora was born, so was Black Giraffe. Today, our family business is run by a 7-year-old CEO (Ruudi), a 6-year-old marketing expert (Nora), and a fluffy four-legged brand ambassador named Paul. Together, we create gifts that make people laugh, feel seen, and feel loved. From organic T-shirts with bold messages to glittery bodyyoghurts and quirky accessories – we design gifts you didn’t know you needed, but can’t leave without.  

We’ve got Valentine’s specials, good vibes, and a 15% discount for our conference friends (during 09-14.02.2026 if you show your ETC meeting name badge). Because gifting should never be boring. And shopping should always be fun.

Location: Black Giraffe Brand, Rüütli 28, Pärnu  

Open: MON-FRI 10.00-16.00, SAT 11.00-16.00 

Instagram: @blackgiraffebrand 

If you find yourself in Pärnu with some free time, we recommend visiting Linda Mae, a boutique that combines style, quality, and a passion for design. At Linda Mae, you’ll find carefully curated collections of fashion, accessories, and home items, all chosen for their timeless appeal and attention to detail. Our most popular brands include Salanida knitwear, Markberg and Kapten & Son bags, SUI AVA fashionaccessories, The Finds jewelry, as well as Estonian brands such as Pure Shores Artisan, Magrada, Rahu Care hair and body care, and Ciao natural and effective deodorants. We also have a selectionof children’s brands, including Sticly Lemon and The Cotto Cloud bags, Le Petite Epicerie craft kits, and Inuwet kids’ cosmetics.

Whether you’re looking for a special gift, a statement piece, or just want to browse, Linda Mae offers a relaxed and inspiring shopping experience. When showing your ETC meeting name badge, you willget a 15% discount (during 09-14.02.2026) on your shopping bag.

Location: Linda Mae concept store, Aida 5, Pärnu (1st floor, on the side of the building facing Põhja Street) 

Open: MON-FRI 11.00-16.30, SAT 11.00-14.00 

Instagram: @lindamae_conceptstore 

Mary Magdalene Guild – excellent Estonian applied art and handicraft beaming with the warm touches of the artisans. Here you can buy and custom order the work of art of the acknowledged artisans and craftsmen of Pärnu. From the Guild Shop you can find handicraft and art made by the artisans from the guild and elsewhere. We offer fair and soft textile products, jewellery, toys for the little ones, tinklingceramics, interior design articles for your home, masculine forging and much more.

You will receive a 10% discount (during 10-14.02) in the Guild Shop when showing your ETC meeting name badge. 

Location: Maarja-Magdaleena Gild, Uus 5, Pärnu  

Open (starting from 10.02): TUE-FRI 10.30-17.00, SAT 11.00-15.00 

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